Are you a fan of ‘fashionable’ Facebook fan pages?
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As Times fashion critic Booth Moore stated back in September, the fashion industry continues to ramp up its Internet and social networking strategies to woo buyers. Now comes the Facebook 50 from Slate’s The Big Money, their ‘ranking of the brands that are currently making the best use of Facebook.’
Who has made the list? Many retailers -- including labels that are probably in your closet (Zara, Gap, H&M ...) -- are listed for their large fan Roledex and loads of customer feedback left on their walls. Vans and The Art of Travel by Louis Vuitton also get props for their video marketing strategies.
So we ask you, All the Rage readers: Are you fans of these brands on Facebook? And what do you think of marketing strategies like this? Do you enjoy getting notifications about sales alerts and fashion polls from stores intermixed with your college roommate’s status update on what she thought of the latest ‘Gossip Girl’? Or do you prefer keeping your social and shopping lives separate and opt for something like e-mail alerts? Share with us in the comments section. Or even better -- become a fan of the L.A. Times Image section on Facebook and comment on this post there.
-- Whitney Friedlander
[Update 4:20 p.m. Dec. 2: If you enjoyed the Facebook 50, take a look at TBM’s Twitter 12. On the list: Etsy.]
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