In the Jeans: Madison Melrose hosts ‘Holiday Denim Drive’
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We all have a pair or two of past-season jeans lurking in our closets. And Madison Melrose has come up with a great reason to purge them from our wardrobes this holiday season.
The L.A. boutique is teaming up with local denim brands Genetic, Decades and Sinclair for a ‘Holiday Denim Drive’ event on Dec. 9.
Here’s the deal: Bring a pair of lightly worn jeans to the party -- which will feature drinks and a DJ -- and get 30% off a purchase from any of the participating denim brands.
Madison will be donating every pair of jeans, along with a portion of the evening’s proceeds, to the Downtown Women’s Center, whose mission is to provide permanent supportive housing and a safe and healthy community for homeless women.
The event, which will take place from 6 p.m. to 9 p.m. at Madison Melrose (8115 Melrose Ave., Los Angeles), is open to the public, but guests are asked to RSVP to madison@d2publicity.com or (310) 234-8888.