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LOS ANGELES COUNTY - News from Aug. 6, 1988

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The Los Angeles office of the New York ad firm Bozell, Jacobs, Kenyon & Eckhardt has announced a major management restructuring. Cy Schneider, who had been chairman of the Pacific region, will return to New York and become a corporate executive vice president. He is being replaced in Los Angeles by two agency employees.

Renee Fraser, 35, previously senior vice president-strategic planning, has been named executive vice president and general manager. John Adam, 54, will remain president of the agency’s Pacific division, but share management duties with Fraser.

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