With Design in Mind Gets Order From Warner Bros.
With Design in Mind International Inc. said Warner Bros. Inc. has ordered four Micro Theatre systems from the company for $60,000. The systems create three-dimensional images, which Warner would use for displaying Bugs Bunny and other entertainment characters at its proposed chain of retail stores.
With Design in Mind, a Chatsworth marketer of electronic gadgets and novelty gifts, said the film studio told the company that it’s “their intention to open as many as 150” stores nationwide. Warner is a unit of Time Warner Inc.
“We assume that if these advertising display units are successful in increasing store foot traffic and sales, additional orders will be forthcoming,” Steve Zuloff, president of With Design in Mind, said in a statement.
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