OTHER NEWS - Sept. 13, 1991
Medical Alert Systems Firm Sued Over Sales Tactics: A provider of home emergency medical alert systems marketed to the elderly is the target of a $2-million lawsuit accusing the company of high-pressure and misleading sales tactics. Life Emergency Response Inc., based in Chatsworth, is named in a suit filed in Sonoma Superior Court by district attorneys in eight counties. State Atty. Gen. Dan Lungren joined the suit. The suit alleges that Life Alert used a high-pressure, deceptive pitch to sell the system to the aged and disabled.
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