MARKETING
From Times Staff and Wire Reports
Subaru Fires Advertising Agency: Subaru of America has eliminated Portland-based Wieden & Kennedy from its $70-million ad business, just two years after handing the agency the account. Cherry Hill, N.J.-based Subaru declined to comment on an agency search, but it is expected that several West Coast agencies will be in the running. Subaru said it will shift more of its marketing resources to regional and local levels.
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