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TV Ratings Report

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Networks sell advertising time based principally on their performance among key demographic groups, which vary based on the time of day. Ratings performance in these categories gives a rough indication of network revenue in the given period, though profitability can vary based on progamming costs and other factors.

Prime Time

Ratings for adults 18-49

NBC

Last week: 6.5

Season to date: 5.9

ABC

Last week: 4.4

Season to date: 4.7

CBS

Last week: 3.9

Season to date: 4.0

Fox

Last week: 3.5

Season to date: 3.8

WB

Last week: 1.7

Season to date: 1.8

UPN

Last week: 1.6

Season to date: 1.5

Size of group: 124,480,000

Note: Each rating point equals 1% of group

Sources: Nielsen Media Research, networks. Some information not available because of the Columbus Day holiday.

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