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The Convention Effect

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Candidates typically gain in the polls right after the intense media coverage of their nominations. This change in the difference between their and their opponents’ ratings is called “bounce” by pollsters, and it varies considerably.

1996 Conventions

Democratic

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Before After Bounce Clinton 50% 55% +9 Dole 38% 34%

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Republican

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Before After Bounce Dole 30% 37% +5 Clinton 47% 49%

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2000 Conventions

Republican

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Before After Bounce Bush 44% 50% +11 Gore 39% 34%

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Democratic

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Before After Bounce Gore 39% ? Bush 48% ?

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Sources: Surveys of registered voters by Los Angeles Times Poll, CBS News Poll, CNN/USA Today/Gallup Poll

Researched by CLAUDIA VAUGHN and NONA YATES/ Los Angeles Times

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