Salt Bae to open new burger chain that ‘won’t just be for the wealthy’
Turkish chef-turned-meme Nusret Gökçe recently opened a pricey steakhouse called Nusr-Et in the heart of New York City and now he’s moving on - to burgers, that is. According to the New York Post, the celebrity cook will open a more affordable hamburger chain bearing the name under which he rose to fame: Salt Bae.
Unlike Gökçe’s first Big Apple project, where you can get a twice-grilled burger for $30, customers won’t be expected to break the bank. The new cuisine “won’t just be for the wealthy,” the internet-famous restaurateur told the Post.
While it sounds comparable to Shake Shack or In-N-Out, the new outposts will have table service and a full liquor license. But patrons can still order takeout over the counter. It’s reported that a 4,000-square-foot shop will open first in Los Angeles next fall. Several other locations in Manhattan and Brooklyn are slated to pop up next.
https://www.instagram.com/p/BeqDfeFFtau/?hl=en&taken-by=nusr_et
But idolizers beware: The seasoning-slinging sensation probably won’t show up tableside to sprinkle salt on your beef bare-handed. Gökçe is currently under investigation for bare hand contact with food that is “ready to eat,” which violates New York City’s health code. So now he dons a different kind of look: same white t-shirt, round sunglasses, and slicked-back ‘do with new black rubber gloves.
Can’t wait for your burger fix before Salt Bae opens its doors? Chow down on one of the 101 best burgers in America instead.
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