Trader Joe’s opens new Burbank post
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Jackson Bell
Residents interested in hard-to-find specialty foods and organic
produce sold at Trader Joe’s no longer have to drive through the city
to ones in Toluca Lake and Glendale.
The 128th Trader Joe’s on the West Coast and the first one in
Burbank opened the doors of its 10,100-square-foot store Friday at
220 W. Alameda Ave.
“We’ve had a lot of comments from people in Burbank at our other
locations, asking us to open here,” said Pat. St. John, vice
president of marketing at Trader Joe’s. “I also think that Burbank
people will be inclined to shop with us if we make it easier for
them.”
Martine Christensen, who lives and works in the city, said the
choice of location -- next to Walgreens at Alameda Avenue and San
Fernando Road -- couldn’t have been any better. She does half of her
grocery shopping at the store.
“Trader Joe’s is not very expensive and I’m into the cheeses,
wines and organic food [it sells],” she said. “I also like it because
it carries French products.”
Susan Bowers, executive director of the Burbank Chamber of
Commerce and a regular shopper at the store, said locals have been
waiting a long time for a closer location.
“I think their target market works and resides here,” she said. “I
think Burbank is a population that is aware of the kind of uniqueness
and the quality items they carry.”
During the opening weekend, the Chamber of Commerce hosted a
grand-opening ribbon cutting, eight product buyers were in their
respective isles to answer customer questions and Hawaiian dancers
provided entertainment. Based in Monrovia, Trader Joe’s operates 170
stores in 17 states.