UC IRVINE EXTENSION APPOINTS JOE DADA AS NEW ADVISORY BOARD MEMBER FOR “SUSTAINABLE BUILDINGS” STUDY PROGRAM

Brittany Johnson

FOR IMMEDIATE RELEASE CONTACT: Brittany Johnson

949.486.8960 ext. 224

brittany@echomediapr.com

IRVINE, Calif. (Jan. 28, 2010) – University of California, Irvine Extension, the continuing education arm of UC Irvine and a pioneer in educating business leaders on how sustainable and green practices can be applied to business strategies, today announced the appointment of Joe Dada, CEO of SmartLabs, Inc., to its prestigious advisory board of leading industry professionals for the “Sustainable Buildings: Energy Efficiency & Renewable Energy Specialized Studies” program.

“UC Irvine Extension is pleased to welcome Joe as one of the members of its ‘Sustainable Buildings’ advisory committee,” said Kirwan Rockefeller, Ph.D., director of Arts, Humanities, Social Sciences and Sustainable Studies at UC Irvine Extension. “With more than 17 years of experience in the home automation industry, Joe brings extensive knowledge to the program and will create new opportunities for growth and diversification.”

Dada founded SmartLabs, Inc. in 1992 and has built the company into a leader in the home area networking (HAN) and home automation markets. SmartLabs’ HAN technology, INSTEON, is now being used for energy management, demand response and load-shedding in Smart Grid trials with four of the top 10 utilities in the United States.

Recently, SmartLabs, Inc. helped the next generation of eco-minded, green engineers by offering product and installation support to two of the 20 collegiate teams in the 2009 U.S. Department of Energy’s Solar Decathlon. Additionally, Dada and SmartLabs have won numerous awards from AEA, CES, Electronic House, CEPRO, Builder Magazine and Constructech, among others, and is active in the Youth Presidents’ Organization, a worldwide forum of more than 10,000 Presidents and CEOs exchanging ideas and sharing strategies to achieve personal and professional growth.

“UC Irvine Extension’s ‘Sustainability Leadership’ Certificate Program offers tremendous growth potential for businesses to expand on their company’s sustainability efforts to ultimately achieve overall corporate responsibility,” said Dada. “I’m excited to be part of a program that is leading the way in environmental stewardship.”

Dada holds a bachelor’s degree with honors in engineering and an MBA from the University of Illinois at Urbana-Champaign. As an expert in home automation, Dada has served on the CEA CE Advisory Panel and is a popular speaker at consumer electronics and Smart Grid conferences. Dada recently spoke on the panel “Bringing the Smart Grid to the Smart Home” at the Connections Summit 2010 at CES in Las Vegas, and will be speaking at the Smart Energy Summit: Engaging the Consumer, January 26th in Austin, Texas.

UC Irvine Extension’s “Sustainability Leadership” Certificate Program integrates sustainable development and environmentalism into a corporation’s management strategies; advances the comprehension of environmental compliance; contributes to an understanding of regulatory trends; and adds to the achievement of corporate social responsibility.

Joe Dada Appointed to Sustainability Leadership Advisory Member

To learn more about UC Irvine Extension’s Sustainability Leadership Certificate Program, please visit www.extension.uci.edu. To register for the course, call 949-824-5414 or e-mail sustainability@uci.edu.

About UC Irvine, Extension:

As the continuing education arm of UCI, UC Irvine Extension is dedicated to providing a university-level learning experience for students, offering thousands of exciting courses and programs to local, regional, and global constituencies via online curriculum as well as through on campus classes. UC Irvine Extension offers a rich array of academic and community programs to support a diverse audience, from a wide selection of academic programs to numerous campus activities. For more information, please visit www.extension.uci.edu or fan the school at www.facebook.com/UCIExtension.

About the University of California, Irvine:

The University of California, Irvine is a top-ranked university dedicated to research, scholarship and community service. Founded in 1965, UCI is among the fastest-growing University of California campuses, with more than 27,000 undergraduate and graduate students and about 1,400 faculty members. The second-largest employer in dynamic Orange County, UCI contributes an annual economic impact of $3.3 billion. For more UCI news, visit www.today.uci.edu.

About SmartLabs, Inc.:

Founded in 1992, SmartLabs, Inc. is an integrated technology company in the home area networking (HAN) and home automation markets. SmartLabs is organized into three divisions: SmartLabs Technology, the pioneering architects of INSTEON wireless HAN technology; SmartLabs Design, which designs and develops Smarthome products; and Smarthome Direct, which sells its own, as well as, third-party products to consumers via its award-winning website - Smarthome.com, through their direct mail catalog and via their brick and mortar retail store located in Irvine, CA. For more information, please visit www.smarthome.com or www.insteonsmartgrid.com.

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