Star-struck and Internet-savvy
Gretchen Hoffman
During his years of touring with the rock band Orgy, drummer Bobby
Hewitt amassed quite a collection of memorabilia.
But with limited options for celebrities to divest themselves of
CDs, concert props and posters without a lot of bother, the odds and
ends kept piling up.
Hewitt, along with co-founder Skip McNevin, came up with the idea
for www.startrader.com, a Montrose-based Web site that gives
musicians and celebrities a place to auction off their belongings and
donate the proceeds to charity.
“We recognized that we really had a unique niche,” McNevin said.
“A really cool thing about it is the people who have bought items
have ended up meeting these artists.”
Auctions have included a couch owned by Korn’s Jonathan Davis,
Tommy Lee concert tickets and a No Doubt guitar.
“It’s not a hassle for [celebrities] to put things up on the
site,” Hewitt said. “They get publicity and they’re doing something
for charity.”
The site’s appeal goes beyond star-struck fans: In addition to the
charity auctions, Startrader is adding sports items, electronics, No
Fear clothing and more. Startrader charges a fee for auctions that do
not benefit charity.
Partner Pete Connolly, who owned Montrose Baseball Cards,
contributes the know-how related to sports collectibles such as
trading cards, Joe Namath Wheaties boxes and bobble-head figurines.
They plan to add about 3,000 items from the former Honolulu Avenue
shop by early December.
“One of our challenges was obviously getting cool stuff,” McNevin
said. “The stuff that’s up there is authentic. It has some value.
It’s not just a receipt we found from some actress.”
The company has its roots firmly in the community. Hewitt is a
Glendale High School grad; McNevin and partner Tim Brice both went to
Crescenta Valley High School. Connolly, who is McNevin’s cousin, has
lived in the area for 37 years.
They’ve raised about $3,000 for charity since the site launched in
December. Recipients include the Make-A-Wish Foundation of Greater
Los Angeles and the Child Educational Center in La Canada Flintridge.
They do not charge a commission on any of the charity sales.
“We started working with some of the fairly high-profile
organizations, then also realized that we didn’t want to get too far
from home,” McNevin said. “I think it’s important that we really do
try to help some of the local organizations.”