NFL meets with Silicon Valley executives to discuss more live streaming of games
Jaguars tight end Julius Thomas, left, fails to catch the ball as he is challenged by Bills safety Corey Graham during an NFL game at Wembley Stadium in London on Oct. 25.
If an NFL game between the Buffalo Bills and the Jacksonville Jaguars played in London and streamed live on Yahoo saw more than 15.2 million unique viewers, imagine what a game involving the Dallas Cowboys or Green Bay Packers could draw.
NFL Commissioner Roger Goodell and San Francisco 49ers CEO Jed York met with Silicon Valley executives this week, apparently to discuss such possibilities, according to CSNBayArea.com.
“Roger and I met with multiple executives,” said York, a member of the NFL’s digital media committee. “We’re certainly looking at the success we had with the OTT [live streaming] game with Yahoo and how we can expand on that for a larger package for the 2016 season.”
The NFL hasn’t made any concrete decisions about expanding its live-stream offerings, according to the report, and is still going over the results of the October game.
The Bills-Jaguars game, which started at 6:30 a.m. on the West Coast, had 33.6 million views.
“We’re a lot closer to the Internet being a real, legitimate distribution platform for NFL games than we were one or two years ago,” NFL Executive Vice President of Media Brian Rolapp told MMQB after the game.
Follow Matt Wilhalme on Twitter @mattwilhalme
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